Denim may be a wardrobe staple, but this 12oz eco cotton non-stretch denim is in a league of its own. Its rich mid-blue hue comes from an innovative low-impact dyeing process, slashing environmental impact with 80% fewer chemicals, 65% less water, and 25% lower energy use, as measured by the EIM Score. Made from regenerative cotton, it not only looks good but does good—supporting soil health, carbon sequestration, and reduced water and fertilizer use. And the cherry on top? This beauty is our very first 5-leaf unicorn, and we’re pretty darn thrilled about it! At 12oz, it has a soft hand, medium drape, and that just-right balance of substantial yet not stiff. Perfect for jeans, workwear-inspired jackets, skirts, and boiler suits, it’s fully opaque and sews up into wardrobe staples you’ll love for years to come.